PPC Bid Management

Optimise search, social & display seemingly with PPC bid management technology

PPC Bid Management


Selecting the right software technology provider depends of your budget, goals and people resources


Automated bid management is a huge time saver. Think about it—how long would it take you to manually change a million keyword bids? How confident would you be that each bid is optimised to maximise your return?


Automated bid management platforms produce accurate bids through regression modelling that looks backwards to predict future outcomes


Automated bid management platforms allow advertisers to define the goals and milestones for the algorithm to work towards

Machine Learning

Learning from massive datasets to create better future outcomes is at the heart of bidding algorithms

Reporting Capabilities

PPC bid management software provides great reporting capabilities, it generally sits on top of media buy accounts, creating dimensions and consolidation