Digital audit – a study of your brand’s digital presence
Digital Audit Services
A digital audit involves an inspection of your digital marketing best practices across channels, auditing strategies in place, and evaluate past outcomes and potential for your business in terms of establishing its online presence.
We conduct extensive digital audits for our clients, auditing their brands digital presence and in relation to your competitor set across six specific areas: Reach, Architecture, Content, Conversion, Integration and Measurement.
Would it help your organisation to understand the effectiveness and value of existing online channels and campaigns in place and see how you perform against competitors? That is what carrying a digital audit aims at achieving.
We conduct an in-depth discovery on your digital marketing activities to highlight sets of strategic as well as practical recommendations, including gaps analyses and next steps, where to action, what to evaluate and where to explore next.